The Well's Multi-Site Strategy
When people ask where The Well is located, we hope all our people give the same answer...
“In every neighborhood in the city.” Bricks and mortar do not a church make,
it's the people which house the Spirit of God.
To emphasize this we don't want to build a huge building and say “this is us,
this is our home.” We would rather allow home to be where God's people are and
set up a system that can be reproduced in a high school gymnasium in another part of the
city or a living room in a small rural town. Where there is no glass ceiling for leaders
at The Well.
By recording Brad's teaching in HD quality video we can free our Campus Pastors to be
shepherds; to have the freedom to devote their time to their people. By providing centralized
support for all our campuses we can allow smaller campuses access to top notch training through
The Guild, a proven system of small group community building through our Life Group program,
and even great art and creative technology as well as financial and administrative help through
our Central Support ministries. The kind of things you would normally only find at a larger
church, but with a small church feel and flavored by the neighborhood surrounding the campus
and the people who attend. The multisite strategy allows us to be quick and agile when launching
new campuses, and allows us to adapt and respond to meet the needs of individuals.
Of course, we didn't invent this strategy, even the early church had a guy named Paul who traveled
from town to town starting churches. Although he distributed his teachings through ink and
parchment instead of video we are pretty certain he would approve of the upgrade. So when you
decide to attend The Well feel free to chose any of our campuses, they are the same church, they
just have a different address.